Digital Marketing New Trends In 2022
With every passing year, digital marketing grows more complex. Marketers nowadays must deal with booming social platforms and ever-changing laws, as well as content, automation, and personalization, to name a few, in addition to the fundamentals such as SEO, PPC, branding, and UX. This is what it came down to in terms of brand-new digital marketing trends in 2022. 1. The idea of a metaverse The metaverse is a permanent environment in which people work, play, and socialize in the virtual worlds of augmented reality, virtual reality, 3D holographic avatars, and video, rather than a one-time event like gaming. There’s a reason the metaverse has received so much attention recently—and marketers should incorporate it in their 2022 marketing strategy. 2. Non-fungible tokens (NFTs) Non-fungible tokens are a prominent blockchain component (NFTs). It is non-fungible since it has no equals, which implies it cannot be dealt with for anything of equivalent value. The United States dollar, for...